Introducing Phlywheel: The New DIY Marketing Platform for SMBs Who Need Agency Expertise at Fraction of the Price
Phlywheel was launched this week by Truly Inc, a Toronto-based award-winning strategic marketing firm. Focused on Community, Content and Coaching, Phlywheel was created by digital marketing maven Tara Hunt, Kristine Squire and Stefani Forster.
Named one of the ‘Most Influential Women in Tech’ by Fast Company and ‘Women to Watch’ by Entrepreneur, Tara is a best-selling author, founder and social marketing pioneer with 20+ years experience in online and traditional marketing.
“Phlywheel is the natural evolution of my life’s purpose, which is to democratize marketing for small and medium businesses. There is no time in recent history where the need has been so vast than the present.”
– Tara Hunt
“Teach a man to fish” model
Phlywheel DIY platform helps small and medium-sized businesses navigate the complex digital marketing landscape and equips members with the skills and tools needed to execute successful marketing strategies. The knowledge center offers hundreds of downloadable material and resources including guidelines, frameworks, cheatsheets, planning tools, and even actual templates that have been used on live campaigns.
Learning from experts
The platform offers a full range of digital and traditional marketing guidance across strategy, research, design, writing, and campaign optimization. Members have access to on-demand masterclasses, courses and how-to videos, and can attend live webinars and AMAs’ sessions with guest experts. The creative and strategic minds behind the learning material don’t just talk about marketing; they have done it for many brands in various industries, including technology, beauty, food + beverage, non-profit, finance, real estate, entertainment, insurance and fashion.
A community that genuinely cares about your success
Phylywheel created a safe and supportive community environment that encourages collaboration between the members to help each other solve almost any problem in near-real-time. Members can join any discussion thread, start their own, or have private conversations with the network of experts.
Whether you are an in-house marketer looking to get more advanced tools and learn skills to execute complex campaigns, or a freelancer who needs more expertise to scale your services, Phlywheel is a place to start. To learn more about different types of membership plans, visit membership sign up.