In my line of work, as a Tech Journalist and Media expert, I come into contact with first time founders and CEO’s on a daily basis. One of the common reigning challenges many face is when and…

We began 2020 with our sales at an all-time high! Our major client base was in hospitality and we were growing rapidly. We had a great year to look forward to. Our customers were happily using…

Every B2B tech startup even though is focused on building the next best technology, it has a sales culture, and it’s important to keep that culture in check from time to time. After all,…

Press coverage leads to an increase in awareness, business results and credibility. Here are five tips as you look to secure PR coverage for your startup. Increasing awareness could lead to…

According to the recent market analysis by Research Dive, the Global Content Marketing Industry forecast will surpass $107.5 billion by 2026, from $36.8 billion in the 2018, growing at a…

Would I be where I am today without my volunteer (read: not paid) experience Apartmate? No. My experience was the first domino of what would be many dominos to come that helped me get jobs,…

One thing most people don’t know is that SEO is not just the content on the page – the words that are written down. It has a technical aspect to it: On-Page or On-Site SEO.  Before…