From Bootstrap to Buyout in 4 Days: The LavaReach Story
I’ve always been fascinated by the stories of bootstrapped startups that manage to carve out their own path to success. Today, I’m excited to share with you the remarkable journey…
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Lidia Vijga
216 posts
Lidia Vijga is a co-founder of DeckLinks, a SaaS platform that supercharges PDFs with Video narrations, CTAs, and real-time Analytics. Lidia is an early tech adopter, and as a passionate tech enthusiast, she actively supports startups. She regularly shares her insights and experiences on LinkedIn, webinars, and speaking engagements. Lidia is committed to empowering client-facing teams with tools that augment their talent, rather than replacing it with automation. She firmly believes that companies grow faster when they showcase their human side.
Family Businesses at PPAI Expo: The Heart of Promo Marketing
Extraordinarily diverse, the PPAI Expo is a four-day event that brings together the brightest minds and most innovative companies in the promotional products industry. From pens and t-shirts to high-tech…
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AI in Social Commerce: The Future of Online Retail
Social commerce is a growing part of the online world that blends social media and shopping in creative ways. Powered by AI technology, platforms like Instagram, Pinterest, and Facebook Marketplace…
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How to Choose the Best Outsourced CPA for Your Startup
Finding the best outsourced CPA for your startup can make a huge difference in your financial health and growth. This article will simplify your search by highlighting the top firms…
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The Marketing Concept: Key Principles and Applications
Ever wonder why some brands seem to read your mind while others just aggressively push their products? It all comes down to the marketing concept – a business approach that…
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Flow: Adam Neumann’s New Approach to Urban Living
Adam Neumann, known for his work with WeWork, has launched an exciting new real estate venture called Flow. The company aims to create an environment where renters feel a sense…
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Best Paying Jobs in Consumer Services for Career Seekers
Looking for the best paying jobs in consumer services? This article highlights the top high-paying roles in the industry, from financial advisors to airline pilots. Discover which positions offer the…
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Top Companies in the Consumer Services Field
Curious about what companies are in the consumer services field? This article covers major players like Amazon in e-commerce, Delta Airlines in travel, and UnitedHealth Group in healthcare. Read on…
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Best Category Management Softwares in 2025
The retail industry is on the brink of a major shift, with category management softwares leading the charge. After years of stagnation, we’re now seeing a surge of innovation, especially…
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Best Black Friday Software Deals 2024 for Sales and Marketing
Every year, I go through Black Friday software deals, but this time, I’m laser-focused on tools for sales and marketing teams. In the startup world, distribution is everything—it’s not just…
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